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Dean Owen

Chief Executive Officer

Since forming No Duff, Dean Owen has played a crucial role in the continued success of the services No Duff provide. Our exceptional skill set, true passion and own experiences have inspired people to come to terms with their Mental Health and help remove the stigma.

Having seen service in HM Forces, HMP, Police and RSPCA there isn't a lot that I haven't seen or that shocks me anymore. My aim is to help those of us who have kept the monsters at bay, but who too fight their own Demons and Black Dogs. Dean took Retirement from the Police Service in 2009.

Dean has also conducted Humanitarian Aid Missions in Ukraine and is the founder of NDUK Op Sunflower. His next Operation will see him returning to Ukraine under the name "Operation Fidelis".



Graham Price
Director Of Operations

Graham (Pricey) served 18 years with in Royal Corps of Transport is a proud TROG.

Pricey served in BAOR, Northern Ireland , Belize and the UK.

Pricey has seen many instances affecting colleagues and himself. He is a qualified Mental Health First Aider and has been part of NDUK "Operation Sunflower". This Operation brought Pricey's skills in as a logistician into the light with those involved being responsible for the collection of donations, packing, warehousing, loading and transportation of donations set to go out to Ukraine. Over 8 HGV'S were sent in aid to Ukraine.


Dan Owen
Director of Special Operations

Dan is the son of Dean and has been with No Duff UK from the very start in 2019.
Following in his father’s footsteps Dan joined the Emergency Services in 2015.
Dan is keen to assist those who suffer with their mental health and is a qualified Mental Health First Aider.
Dan has a passion for helping those less fortunate and when the War in Ukraine broke out, he beca
me much more involved. Such was Dan’s help and assistance he was made a Director of Special Operations. Dan has also been instrumental in assisting refugees and asylum seekers who reside in Merseyside. Further to this Dan is the SPOC when members of the team  are out on the ground in Ukraine were he will coordinate meetings with the Ukrainian Police and other agencies especially those who are members of the International Police Association.

Rory Haddock
rector of Training

Rory has served with a number of units but primarily with the Royal Corps
of Signals with whom he deployed to Bosnia on a number of tours.

Since leaving the forces a number of roles and experiences have come along including pleasure boat Skipper, taking care of medically dependent children in a children's home and most recently front line Ambulance Service from 2015 later moving into mental health support for the staff and volunteer groups with one of the largest ambulance service trusts in the country.

One thing that as been consistent through the varied roles that Rory has held has been training. Beginning with first aid, Marksmanship and NBC in the forces and moving into the civilian world this was formalised in 2008 since when Rory has taught a variety of disciplines although with first aid in its various forms always at the core.

Most recently Rory has become an instructor member of Mental Health First Aid England as always pursuing the gold standard in training and education. 

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